Natural Man is an outdoor clothing and equipment store with a simple conviction: the best materials already exist in nature. Merino and virgin wool. Organic cotton. Bamboo. Leather. Waxed canvas. These aren't trends — they're the materials people have relied on for centuries, and we see no reason to stop now.
Whether you're deep in the woods with a canvas backpack, breaking ice on a winter trail, tending a garden, or simply living your working life well, we carry kit that earns its place. Our ranges span bushcraft, camping, hiking, skiing, work and travel — all unified by the same material standards.
We road-test everything we sell. If we wouldn't carry it ourselves, it doesn't make the cut.Natural Man grew out of a desire to do better — to sell things worth owning, made in ways worth supporting. Every product in the store has been carefully selected for material quality, ethical sourcing, and the conditions under which it was made. That scrutiny doesn't stop at the factory gate; it extends to every supplier relationship we hold.
Where synthetic materials occasionally appear — a glove lining, for instance — we say so plainly. It's the exception, not the rule, and we'll never pretend otherwise.
Our inventory is always growing. New lines are added as we find things that meet the standard — never before. If you're after something specific, or just want to talk kit, pick up the phone. We're a friendly bunch and we genuinely enjoy the conversation.
If you would like to read more about us please see the Why I Called it Natural Man blog
SAVE 5% on your first order over £50 and be the first to hear about new gear.
(Code sent by email. Excludes Icebreaker and Smartwool)
